Confirmit VoC ROI Calculator

Measure the Potential ROI of Your VoC Program

Build a solid business case by using the ROI calculator provided below to calculate the potential benefit of implementing a VoC program in your organization.

To measure your expected benefits, populate the tool with your company's CX data points. The tool then calculates the expected return on investment and produces a custom report based upon the calculations by metric.

Company Data

Number of Customers
Average Customer Spend
% of Promoters (if unknown assume 20%)
50 %

CX Benefit Areas

Reduced Churn
Customer Churn
10 %
More Spending
Promoter Spend
80 %
Positive Word of Mouth
Social Media Use in Your Market
Customer Service Calls To Contact Center
Reduction in Calls
-2 %
Cost of a Call
$10.00
Number of Complaints
Reduction in Complaints
-2 %
Cost of Handling a Complaint
$30.00

Total Benefits $259,500

Benefits By Value Driver

Reduced Churn $30,000
More Spending $160,000
Positive Word of Mouth $37,500
Cost to Serve $20,000
Customer Service Complaints $12,000

Get the Report

In this custom document you'll see the monetary value of improved CX results based upon your specific business data points. You'll gain insights into the benefits of a successful VoC program, and gain a set of concrete ROI numbers for planning purposes. You can then use these results to set priorities and gain consensus among various stakeholders in your organization.

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